Marketing for restaurants

The online magazine for connected restaurant managers: tips, ideas & best practices to optimize your customers' satisfaction and your restaurant's profitability.

Food Delivery: What Does The Future Have In Store?

Few could have predicted the rapid growth of Deliveroo. Food delivery is a highly innovative industry. This article looks at what we can expect to see in coming years.

How to Deal with Your Restaurant No-Shows?

No-shows to restaurant bookings are costing the UK restaurant industry 16 billion a year. What impact are they having on your restaurant and is there anything you can do to reduce them?

The Top 5 Social Media Marketing Strategies Used During The World Cup

Events like the World Cup are huge marketing opportunities. This article gives you 5 marketing ideas that you can use in similar circumstances.

Using Technology and Guest Personnalisation to Promote Customer Loyalty

Want to know the secret behind making your customers feel special? Giving them completely personalised treatment! Let us show you how to use technology to offer your diners a customised restaurant experience.

Geofencing Marketing in the Restaurant Industry

Geofencing is a disruptive marketing strategy allowing restaurant owners to increase their turnover and connect with their customers in an innovative way.

Transform Your Social Game With These 5 Ace Content Creation Tools

Social media and content creation go hand in hand. You cannot crack social media marketing without excellent content. Here are some tools to help you out.

Email Marketing: How To Choose The Best Autoresponder

Email marketing is still one of the most effective ways to market your business, but how to choose the autoresponder best suited for what you want to accomplish?

5 Reasons to Go to The Restaurant & Takeaway Expo 2018

This year's Restaurant and Takeaway Innovation Expo will take place on Septemeber 25th and 26th. The ideal event for restaurant owners to network, learn about new solutions/products and attend free seminars.

How To Set Up An Effective Loyalty Programme

Most businesses are aware of the importance of recurring customers. This article gives your solutions to set up an easy-to-manage loyalty programme.

How To Grow Your Youtube Channels To Attract More Customers

Growing a Youtube Channel is challenging. It is a more serious process than people give it credit for. Here are five essential tips to help you along.

More Ways To Collect Customer Feedback And Get More Business

Most restaurants know the importance of getting reliable customer feedback. This article shows you three ways to get the most out of customer feedback.

Are You Capturing the Vegan Movement?

Veganism is going mainstream and there is no denying it! Now is the time to make sure your menu items are inclusive of the growing number of Vegans.

Attracting footfall and enhancing customer experience with wireless charging

The foodservice industry, typically a pioneer in adopting technological innovation, has an opportunity to attract more clientele by offering wireless charging and provide a solution to consumers.

How To Make Your Restaurant Attractive For Students

Too many restaurants still believe that a student has no money. To attract students, you just need a specific strategy, as this article shows you.

Personalised Nutrition is Going Mainstream. Are You Ready?

Personalised nutrition is becoming increasingly popular. What attracts consumers to personalised meals and other food concepts?

Digital Marketing Strategies To Help You Acquire More Customers

With social media and email marketing, it does look a little complicated to promote your restaurant. This article shows you how to simplify the process.

How To Cut Your Waiting Times In Your Restaurant

Waiting times often drive business away. A lot can be done to cut it. This article shows you ways to make waiting times shorter so customers leave happier.

How to Avoid Being the Next Food Scandal?

Here's how to keep your restaurant scandal-free. The only media attention you want is the good kind!

​Think Twice Before you Surprise Your Customer With Originality

Food served in a slipper, chips out of a dog bowl? Are some takes on originality just a step too far?

Are you short on staff? Here is an idea to recruit and make a social difference

The unprecedented shortage of staff might be an opportunity to do something different that might change the industry. By offering training opportunities to people from different backgrounds, you might as well make a social difference and get your customers involved!

Restaurant Reputation Management: How to Handle Bad Buzz

The impact of online restaurant reviews is huge. 34% of diners choose a restaurant based on info from a peer review site. Online reputation management should not be ignored.

Setting Up a ‘Google My Business’ Page For a Restaurant

Having a ‘Google My Business’ page gets your restaurant in front of more customers when they are searching for crucial information or local businesses such as yours. Don’t miss an opportunity to capture more of the market.

Using AdWords for your restaurant

Pay per click advertising via Google Adwords can be a profitable marketing funnel for your website. Be smart with your budget and target the people who are already looking for a restaurant in your local area.

Christmas Marketing Ideas for Restaurants

While retail sales peaks over Christmas, for Restaurants it’s a challenging time to fill up bookings. These festive marketing ideas should help bring in the customers.

How To Programme The Best Music For Your Restaurant

The music you play in your restaurant can either save their night or make it even worse. This article addresses how to choose restaurant music.

UK Food and Beverage Trends in 2018

Don’t get left behind with what’s hot and what’s not from the UK food and beverage trends coming up in 2018. Keep it fresh.

Inbound Marketing: How Will It Benefit Your Restaurant?

Looking for new ways to market your restaurant? Don't forget the tried and true methods of inbound marketing!

​Free Online Diary & Electronic Booking System for Small Restaurants

SimpleERB is a free online diary and electronic booking system for restaurants. Maximise restaurant profits and deliver 5-star customer service.

Increase Customer Retention By Introducing Gamification

Customer retention is way more important than customer acquisition. Gamification can provide incentives for your customers to come back to you. Here is how.

Is Breakfast The New Hit For Restaurants?

Breakfast, the most important meal of the day, is coming on strong for the restaurant industry and taking on a new look and a new meaning for operators.