Chelsea Allenby

Chelsea Allenby

Chelsea Allenby is a Digital Marketer of 9 years and Managing Director of Allenby Digital Ltd, an online marketing agency she set-up in 2015, specialising in social media and content marketing.

She has a passion for helping businesses grow their online presence and enjoys the personal and flexible service she is able to provide working independently.

Before Allenby Digital, Chelsea studied for a degree in business alongside varied digital roles within affiliate marketing companies.

Recent articles by Chelsea Allenby

New Restaurant Technology to Make Pay Easier

Restaurant payment technology such as 'pay at table apps' and QR payment codes reduce customer waiting time and increase overall satisfaction.

Tips to Develop and Engage Your Community on Social Media

The golden rules when it comes to boosting engagement on social media and keeping your customers interested. Follow these tips and add some spice to your restaurant's social media channels.

Refresh Your Social Media Marketing in 2019

What does social media marketing look like in 2019? Where should restaurants, cafes and bars be focusing their attention to dominate the social space and build a meaningful community?

How to Boost Engagement and Sales Using User-Generated Content

User-generated content or UGC is a valuable form of social proof for restaurants, cafes and pubs. It builds trust and effectively spreads brand awareness.

The Most Instagrammable Restaurants: What do They Have in Common?

Everyone is sharing their lives on Instagram, including the places they visit and the beautiful, fun or quirky locations they dine at. How can you make sure your restaurant is the next Instagrammable place to be?

Click and Collect: 4 Mistakes to Avoid at Collection

A successful click and collect service is seamless from start to finish. Once an online order has been successfully placed, it's down to your collection process to seal the deal. Avoid these common mistakes and leave a lasting impression.

How Innovative Packaging Can Help You Gain and Retain Customers

Innovative packaging that is both forward-thinking and sustainable, can it really help you reach new customers?

Grant Clouston Bares All About His Transition to Managing NKD Pizza Europe

How did Grant Clouston go from an oil and gas man in the Middle East to the European Managing Director of popular Pizza franchise NKD Pizza? We asked him this and more: learn about the man behind the driving wheel and his future plans for this inspiring franchise.

Tips to Develop and Engage your Community on Social Media

You could totally transform your social media presence by regularly following these tips to boost engagement and grow your online community.

How to Choose an Online Ordering Solution for your Restaurant?

It is predicted that the takeaway and food delivery market in the UK will rise to over £11 billion by 2021. If you run a delivery business it's crucial to have some form of online ordering solution. So how to do you select the best platform for your business needs?

How to Boost Your Online Sales on Social Networks

Social networks propel your online sales! Most have a whole host of tools, so which ones should you be utilising and what areas should you focus on?

How to Boost Traffic to Your Restaurant’s Website using Google+?

Is there any real value in Google+ anymore? Are there still ways to drive traffic or utilise the platform for SEO purposes?

7 Rules to Follow to Write the Perfect Tweet

Twitter Newbie? Start crafting the very best tweets from your restaurant. Capture customers and make a real impact. Here are the do's and don't.

How to Deal with Your Restaurant No-Shows?

No-shows to restaurant bookings are costing the UK restaurant industry 16 billion a year. What impact are they having on your restaurant and is there anything you can do to reduce them?

Rights Relating to Images: How to Find Free Stock Photos For Your Restaurant

Tips and online resources to help you find great pictures that you can freely use for your restaurant's marketing devices.

Create and Promote a Facebook Local Event for Your Restaurant

Is your restaurant, bar or pub hosting an event? Find out how to spread the word with a Facebook local event.

3 Solutions to Get Online Orders for Your Restaurant

The demand for online orders is only growing, as more customers prefer the convenience and speed of placing orders via a mobile website or app.

Transform Your Social Game With These 5 Ace Content Creation Tools

Social media and content creation go hand in hand. You cannot crack social media marketing without excellent content. Here are some tools to help you out.

5 Reasons to Go to The Restaurant & Takeaway Expo 2018

This year's Restaurant and Takeaway Innovation Expo will take place on Septemeber 25th and 26th. The ideal event for restaurant owners to network, learn about new solutions/products and attend free seminars.

The Future of Kitchen Automation

More diners are opting for off-premise deliveries than ever before. Restaurant kitchens are therefore under more pressure to deliver a smooth and high-quality service. Kitchen automation software is the future of a streamlined and successful approach.

How to Measure your Success on Social Media?

Social media marketing is more than just a traffic generation tool. So how do you measure wider success across social media?

Twisted London – A Real Life #FoodPorn Restaurant

Twisted London: A hugely popular Instagram and Facebook foodie account is opening a true life #foodporn restaurant delivery business in London.

Running A Contest on Twitter

A Twitter contest is one of the best ways to engage your followers and create conversation around your restaurant, bar or cafe. It's also an ideal way to encourage more user-generated content.

Are You Capturing the Vegan Movement?

Veganism is going mainstream and there is no denying it! Now is the time to make sure your menu items are inclusive of the growing number of Vegans.

New Updates in the World of Social Media: Will They Impact Your Restaurant?

Social media is updating and evolving constantly. 2018 has already seen some major changes across the most popular platforms. Here's what you need to know.

How Can Technology Help You With Your Wine List?

A fantastic wine selection can set your restaurant apart from the rest. Wine has become one of the most popular drinks in the UK. It’s time we turn to technology for a helping hand in all things wine.

How to Create Polls On Facebook, Twitter, and Instagram?

Polls on social media are replacing the classic customer feedback survey. They also provide unique ways to engage with your audience.

Personalised Nutrition is Going Mainstream. Are You Ready?

Personalised nutrition is becoming increasingly popular. What attracts consumers to personalised meals and other food concepts?

Integrated Payment : The Next Wave in Restaurant Payment Innovation

64% of Millennials use digital wallets and six-figure earners are twice as likely to use them! It’s time to embrace the new stream of mobile payment solutions.

How to Avoid Being the Next Food Scandal?

Here's how to keep your restaurant scandal-free. The only media attention you want is the good kind!