Carvel

Address
  • FOCUS Brands
  • 200 Glenridge Point Parkway
  • 30342
  • Atlanta
Company

Carvel is an ice cream franchise owned by Focus Brands. Carvel is known for their soft serve ice cream and ice cream cakes.

Product and Services
Carvel proposes to franchisees: Operations
  • Training and operations support
  • Development of action plans
  • Ongoing monitoring
  • Research & Development on product development and testing and quality control and inspections
  • Requests additional services from other departments when needed by franchise partner
  • Leads initiative for development of personnel to assist franchise partner companies
Training
  • Provides opening training support with certified trainers
  • Certifies international training locations
  • Conducts advanced training and professional development classes
Supply Chain
  • Ensures compliance of suppliers and distributors within the network
  • Assists with distribution network relationships and negotiates distribution agreements
  • Addresses issues and requests regarding products, packaging, costs and distribution
  • Conducts efforts to secure regional sources of product, as well as their distribution
  • Establishes supply chain for new regional markets
Marketing
  • Provides access to a comprehensive, high-resolution product image library
  • Assists in core menu development and pricing strategies
  • Assembles Local Store Marketing (LSM) toolkits
  • Facilitates Research & Development projects for local product introductions
  • Provides sales trend analysis and guidance
  • Development Services
  • Real Estate Support
  • Architecture Support
  • Construction Support
  • Furniture, Fixtures & Equipment Support
  • Image Support
Info List
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